Riyaaz Amlani’s Khar Social, the city’s most popular café and bar played host to Shah Rukh Khan, Anushka Sharma and Imtiaz Ali who were celebrating the launch of the new track Beech Beech Mein of their film Jab Harry Met Sejal and club hopped their way to the Khar outpost of Social last night. SRK, Anushka and Imtiaz were spotted busting some catchy hooksteps from their new song whilst sipping on some Social signature beverages. Directed by Imtiaz Ali, this Indian romantic comedy will see Shah Rukh Khan and Anushka Sharma paired on screen for the third time.
“Brand Social is an integral part of the cultural landscape of the young urban consumer," says Riyaaz Amlani, C.E.O. & MD, Impresario (parent company of Social). "Curated film collaborations that encourage guest interaction with brand partners ensure more meaningful experiences. We were delighted to partner with SRK, Anushka & Imtiaz to provide a platform for launching the newest track from their upcoming movie Jab Harry Met Sejal for which we share a common audience.”
The trio devoured some delicious Social signatures like the China Box and the Grilled Chicken Peri Peri Sizzler, while clicking pictures, interacting with their fans and giving them a sneak peek into the love, life, lies, thrill, fantasy and other happenings of the movie. True SRK & Anushka fans got the opportunity to enjoy the new track well before anyone else in the country.
The crowd was in a frenzy and could not believe their favourite stars just dropped by at Social. All the excitement left everyone anticipating the movie, which is set to hit theaters on August 4th.