Mumbai, May 29, 2012 –It is said that behind every success is an endeavor ... an endeavor,
of not just the successful talent, but also that of his or her friends, gurus and family. This
philosophy has now been brought to life on Indian television by SET (Sony Entertainment
Television) in the new season of India’s ever popular singing reality show, Indian Idol, starting
1st June 2012.
First telecast to a rousing response eight years back in 2004, Indian Idol will showcase that
‘There are so many idols behind every idol’, in its sixth edition. It will not only chronicle
the fascinating journey of a common Indian to become the nation’s singing sensation, but
also present heartwarming stories of the parent’s sacrifice, the friend’s commitment, the
neighbour’s motivation, the guru’s passion, and the prayer and support of many others which
India’s Idol draws on to fuel his triumph.
Amidst great pomp and fanfare at the launch, the versatile and legendary Asha Bhosle, was
revealed as the super judge on this year’s Indian Idol jury panel. Indian Idol’s longstanding
judges ace music director Anu Malik, vivacious talent powerhouse Sunidhi Chauhan and
versatile composer and singer, Salim Merchant, will join Ashaji in shaping & choosing India’s
next singing idol.
Mr. N. P. Singh COO Multi Screen Media said, “Ashaji will take the much awaited sixth
season of Indian Idol to a completely new level and we are delighted to unveil this true
celebration of India’s singing talent. In addition to being a platform for the best music, it
is also an embodiment of the triumph of the human spirit. I am confident that Indian Idol -
6 will create a new benchmark in singing reality shows with the variety and quality of the
talent and the stature and caliber of the judges”.
In its quest to unearth the finest undiscovered singing talent across India, Sony
Entertainment Television held auditions across 9 Indian cities including Amritsar, Jaipur,
Kolkata, Delhi, Lucknow, Ahmedabad, Rajkot, Aurangabad and Mumbai. Extraordinary talent
that participated in the auditions, were selected from nearly half million aspirants who
responded to the on air promotions and the ‘Gully Concerts’ by ex-Indian Idol contestants,
across the length and breadth of the country. Thousands of aspiring and talented singers were
discovered from every nook and corner of the heartland.
Exceptional talent were also given the opportunity to hop the long audition queue and go
straight into the main auditions through ‘Jump-the-Queue’ passes, that were won by singing
on the spot in a unique Indian Idol Branded van and uploading his/her video instantly on
www.myindianidol.com
Ms. Sneha Rajani, Senior EVP and Business Head Sony Entertainment Television said,
“Indian Idol cultivates & promotes outstanding untapped talent amongst the youth of India
by nurturing them and providing a national platform to showcase their talent. While
core format remains the same this season, Indian Idol - 6 will focus on one aspect like never
before - the quality of talent. Every episode of Indian Idol 6 will renew our commitment on
providing world class entertainment & presenting exceptional talent to Indian audiences.
We’re also very excited to have the legendary Asha Bhosle, and Anu Malik, Sunidhi Chauhan
and Salim Merchant – some of the biggest names in the music industry in India - as our
judges”
Ms Anupama Mandloi, Content Head, Freemantle Media India adds “Indian idol is not a TV
Show. It’s a national movement and possible only because of Sony Entertainment television’s
commitment to making it one. This season will throw up phenomenal singers some of who
will definitely create ripples in the Indian music industry. We at Freemantle Media are proud
to present this season”.
A production of such magnitude warrants only the best in the industry to make it happen.
Sony Entertainment Television is once again partnering with one of the country’s leading
production houses – Fremantle Media who are the license holders to the format Indian Idol.
For the past eight years, Indian idol has served as an ultimate platform for budding singers
from across the nation.
So get ready to embark on a musical journey – a journey that will touch every Indian, move
them, inspire them and entertain them for the next 14 weeks.
Indian Idol Premiers on June 1st, 2012 every Friday and Saturday at 8:30 pm only on
Sony Entertainment Television!!!
About Sony Entertainment Television:
Sony Pictures Television (SPT) backs Multi Screen Media Private Limited, which is India’s leading television network. It
comprises of Sony Entertainment Television (SET), one of India's leading Hindi general entertainment television channels;
MAX, India's premium Hindi movies and special events channel, SAB; a family comedy entertainment channel; SIX, a premier
sports entertainment channel, PIX, the English movie channel and MIX a refreshing Hindi music channel. Since its launch in
October 1995, SET has created a unique space for itself in the Indian Television industry. Pioneering new waves in television
programming, with blockbuster movie premieres, big format non – fiction shows and an impressive array of fiction shows like
Kaun Banega Crorepati, Jhalak Dikhla Ja, Entertainment ke liye Kuch Bhi Karega, Bade Acche Laggte Hain, Kuch to Log Kahenge
and Saas Bina Sasuraal. Sony Entertainment Television has been providing strong platforms for over 700 brands to reach over
50 million households in India. In addition, Sony Entertainment Television is also available in US, UK, Africa, Europe, Canada,
Australia, New Zealand, Singapore, Pakistan, Nepal, Bangladesh, Maldives, Malaysia, Indonesia, Fiji Islands and Seychelles.
In total, SET influences over 300 million viewers in the Indian sub-continent, and the South Asian Diaspora worldwide. Sony
Entertainment Television is a part of the network of channels distributed by The One Alliance - a joint venture between Multi
Screen Media Pvt. Ltd. and Discovery Communications India. Other channels in the One Alliance network include MAX, SIX, AXN,
Anima, PIX, SAB TV, Sony Aath, Discovery, Animal Planet, TLC, Discovery Science, Discovery Turbo and Discovery HD World, it
also distributes the popular TV Today Network channels - Headlines Today, Aaj Tak and Tez.
Posted By RASRAJ